#FindYourPark Calls For Your New Definition Of National “Park”


Yosemite National Park 1

In 400+ national parks in the U.S., which one defines…you? That’s the questions National Park Service (NPS) wants you to answer.

SEE ALSO: Why You Should Beware Of Wildlife At This National Park

Three years in the making, #FindYourPark campaign was officially kicked off today in NYC’s Madison Square (green carpet and all) and loaded with celebs. On Monday, First Lady Michelle Obama led the initiative, asking Americans to “find” their park, including: Alcatraz Island, the Statue of Liberty, Yellowstone…etc.

Redefining the word “park” is also much about targeting a younger generation as today’s park-goers are shifting toward older and whiter demographics of the country. NPS hopes the new campaign will encourage more pride in America’s heritage from the millennials who are encouraged to put down their smartphones.

According to Jonathan Jarvis, National Park Service Director, the campaign is much more about the public’s own stories with their parks.

Tell us, which national park has your name all over it?

Source: The Spokesman-Review. Additional reporting by Jetset Times.

What do you think of NPS’s campaign? Let us know in the comments.


Tags: , , , , , , ,

Categories: In Crowd

Author:Jetset Times

Daily dose of travel news and jetset inspiration for the wanderlust generation.

Want more Jetset Times? Subscribe here!

Get the latest travel news, updates, and more!

No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s