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Why Starbucks Is Saying Goodbye To CDs At Its Worldwide Locations

BY JST NEWS

Facebook Starbucks

As we wait for our grande non-fat lattes, we can no longer sift through another Ray Charles’ greatest hits album.

That’s right, by the end of March, Starbucks is putting the breaks on CD distribution at every single location worldwide. And that’s 21,000 of them.

SEE ALSO: How Entering Starbucks Abroad Is Like Finding An American Consulate

Starbucks rep implied that music will still play a role in its stores and brand but in a format that is more current and up-to-date. It’s a no brainer, it’ll probably in a digitalized form.

It’s true, no one listens or buys CDs anymore. Starbucks is most likely one of the last retailers still holding out for the declining format. Sales numbers have only emphasized that people simply listen to music by online streaming or via other digital platforms .

Facebook Starbucks receipt

In 1995, Starbucks released its first ever CD called Blue Note Blend. By acquiring Hear Music in 1999, it revolutionized where people purchased music, which was outside of a standard music retail store.

The company will continue its Pick of the Week program, and a partnership with Apple which began in 2006 allowing users to browse the iTunes Store at Starbucks via Wi-Fi in the US – with no requirement to login to the Wi-Fi network – targeted at iPhone, iPod touch, iPad, and MacBook users. The iTunes Store would automatically detect tracks being playing in a Starbucks and offer customers the opportunity to download songs. “Pick of the Week” kicked off in 2011, in where Starbucks gives away a  card for app downloads from the App Store.

Better start figuring out how we’ll be feeding new caffeinated music while sipping on giant mugs!

Source: Billboard. Additional reporting by Jetset Times. 

What do you think of music going away at Starbucks worldwide? Let us know in the comments.

Photos: Facebook/Starbucks
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Categories: In Crowd

Author:Jetset Times

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